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Whether it never leaves the pavements of Martinsville, Danville, Rocky Mount, and Greensboro or spends all its time off-road up to its grille in muddy water, it’s hard to think of an SUV that’s cooler than a 2024 Ford Bronco. This new take on a Blue Oval icon of a midsize SUV blends fabulous retro-modern exterior styling with superb off-road capability to produce an incredibly capable, versatile, and desirable vehicle.
A fantastic job has been done with the 2024 Ford Bronco to produce a contemporary new take on a much-loved design that stays true to the original concept. As soon as you see the new model, you immediately know it’s a Bronco. On the other hand, it’s also clear that this is a thoroughly contemporary best-of-all-worlds vehicle with retro-modern styling for the nostalgic and immense capability for those who want it.
No fewer than nine fabulous trim levels are available in the 2024 Bronco lineup, covering a substantial spectrum of specifications and appealing to an equally broad range of budgets. The 2024 range starts with the entry-level Big Bend and then goes to the Black Diamond, Outer Banks, Badlands, Heritage Edition, Wildtrak, Everglades, Heritage Limited Edition, and range-topping Raptor.
The available powertrains for the 2024 Ford Bronco are almost the greatest hits of current Ford engines. The base engine is a 2.3-liter turbo-four you may be familiar with from Ford’s midsize pickup truck and legendary pony car. In this case, the turbo-four produces 275 horsepower and 315 lb.-ft. of torque, which isn’t bad for starters. The middle engine of the trio is the 2.7-liter twin-turbo V-6 borrowed from the company’s massive-selling full-size truck. And in this case, the V-6 develops 315 horsepower and 410 lb.-ft. of torque.
However, under the hood of the Bronco Raptor is a mighty 3.0-liter twin-turbo EcoBoost V-6, providing this much-anticipated model with 418 horsepower and 440 lb.-ft. of torque. The standard transmission for the 2.3-liter engine is a seven-speed manual, but the 2.7 and 3.0-liter twin-turbo powerplants come mated to Ford’s sensational 10-speed automatic transmission. The 2024 Bronco can tow between 3,500 and 4,500 pounds, depending on the specification.
There’s no such thing as a two-wheel drive Bronco, and rightly so. A four-wheel drive system with shift-on-the-fly capability is standard, but a more rugged option with a two-speed transfer case is also available. Both systems deliver outstanding off-road capability, and it’s incredible how easy the Bronco is for even novice drivers to handle off-road. The available Sasquatch off-road package makes excellent use of the manual transmission and adds Bilstein position-sensitive shocks with three zones of damping, 35-inch all-terrain tires, and an even more advanced four-wheel-drive system.
The base version of the Bronco has a solid standard specification for this type of rugged vehicle with 16-inch steel wheels wrapped in 30-inch all-season tires, an 8.0-inch touchscreen infotainment system with wireless Apple CarPlay and Android Auto, cloth upholstery, manual seats, LED headlights, keyless start, and four-wheel drive. And with seven other models and loads of available features and packages, the Bronco can be as special and unique as you are.
The 2024 Ford Bronco is a midsize SUV with the stunningly desirable retro-modern looks you want and the contemporary off-road capability you need. Treat yourself to a Bronco test drive today from Nelson Ford at 201 East Commonwealth Boulevard, Martinsville, Virginia, or call us at (276) 638-2331 for more details and arrange an appointment for a time that fits your schedule.
