New 2024 Ford Bronco in Martinsville, VA

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Taking cool to another level

Whether it never leaves the pavements of Martinsville, Danville, Rocky Mount, and Greensboro or spends all its time off-road up to its grille in muddy water, it’s hard to think of an SUV that’s cooler than a 2024 Ford Bronco. This new take on a Blue Oval icon of a midsize SUV blends fabulous retro-modern exterior styling with superb off-road capability to produce an incredibly capable, versatile, and desirable vehicle.

A new family with a familiar look

A fantastic job has been done with the 2024 Ford Bronco to produce a contemporary new take on a much-loved design that stays true to the original concept. As soon as you see the new model, you immediately know it’s a Bronco. On the other hand, it’s also clear that this is a thoroughly contemporary best-of-all-worlds vehicle with retro-modern styling for the nostalgic and immense capability for those who want it.

No fewer than nine fabulous trim levels are available in the 2024 Bronco lineup, covering a substantial spectrum of specifications and appealing to an equally broad range of budgets. The 2024 range starts with the entry-level Big Bend and then goes to the Black Diamond, Outer Banks, Badlands, Heritage Edition, Wildtrak, Everglades, Heritage Limited Edition, and range-topping Raptor.

New 2024 Ford Bronco models and trim levels

Greatest hits powertrains

New 2024 Ford Bronco engine powertrains and performance

The available powertrains for the 2024 Ford Bronco are almost the greatest hits of current Ford engines. The base engine is a 2.3-liter turbo-four you may be familiar with from Ford’s midsize pickup truck and legendary pony car. In this case, the turbo-four produces 275 horsepower and 315 lb.-ft. of torque, which isn’t bad for starters. The middle engine of the trio is the 2.7-liter twin-turbo V-6 borrowed from the company’s massive-selling full-size truck. And in this case, the V-6 develops 315 horsepower and 410 lb.-ft. of torque.

However, under the hood of the Bronco Raptor is a mighty 3.0-liter twin-turbo EcoBoost V-6, providing this much-anticipated model with 418 horsepower and 440 lb.-ft. of torque. The standard transmission for the 2.3-liter engine is a seven-speed manual, but the 2.7 and 3.0-liter twin-turbo powerplants come mated to Ford’s sensational 10-speed automatic transmission. The 2024 Bronco can tow between 3,500 and 4,500 pounds, depending on the specification.

Capable configurations

There’s no such thing as a two-wheel drive Bronco, and rightly so. A four-wheel drive system with shift-on-the-fly capability is standard, but a more rugged option with a two-speed transfer case is also available. Both systems deliver outstanding off-road capability, and it’s incredible how easy the Bronco is for even novice drivers to handle off-road. The available Sasquatch off-road package makes excellent use of the manual transmission and adds Bilstein position-sensitive shocks with three zones of damping, 35-inch all-terrain tires, and an even more advanced four-wheel-drive system.

The base version of the Bronco has a solid standard specification for this type of rugged vehicle with 16-inch steel wheels wrapped in 30-inch all-season tires, an 8.0-inch touchscreen infotainment system with wireless Apple CarPlay and Android Auto, cloth upholstery, manual seats, LED headlights, keyless start, and four-wheel drive. And with seven other models and loads of available features and packages, the Bronco can be as special and unique as you are.

New 2024 Ford Bronco interior comfort and technology

Lease or Finance new 2024 Ford Bronco in Martinsville near Danville Virginia

Test drive Ford Bronco in Martinsville, VA

The 2024 Ford Bronco is a midsize SUV with the stunningly desirable retro-modern looks you want and the contemporary off-road capability you need. Treat yourself to a Bronco test drive today from Nelson Ford at 201 East Commonwealth Boulevard, Martinsville, Virginia, or call us at (276) 638-2331 for more details and arrange an appointment for a time that fits your schedule.

Nelson Ford is located at: 201 East Commonwealth Blvd. • Martinsville, VA 24112

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201 East Commonwealth Blvd., Martinsville, VA, 24112
Nelson Ford 36.696008, -079.876619.